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[image] About About Us Aim and Scope Editorial Board Publication Schedule Contact Us Privacy Statement Issues Current Archives Author Guidelines Abstracting & Indexing Policies Announcements Search Register Login 2791-1330 Discourse Analysis of Gender Roles in Drama “Kuch Ankahi” PDF Impact of Mukbang YouTube Videos on the Physical Well-Being of Youth in Lahore User-Generated Content (UGC) in Pakistan: Examining the Role of UGC Platforms in the Expression and Preservation of Cultural Identity Impact of Violent Video Games on Aggression Level: Exploring the Perception of Violent Video Gamers in Rawalpindi, Pakistan Good or bad? An Analysis of Social Media Participation in Family Relationships Impact of Green Advertisement on Sustainable Entrepreneurial Intentions among Business and IT Graduates: Mediation Moderation Model in Pakistan Efficacy of Social Media Marketing in Creating Customer-based Brand Equity for Start-ups in Emerging Markets Exploring the Impact of Nomophobia on Psychological Well-Being Among Pakistani Youth: The Mediating Role of Personality Traits Video Game Addiction in Pakistan: Its Behavioural and Physical Impact on Children Analysis of Carbon Footprint Coverage in Daily Dawn, Pakistan (2022-2024) Fake News, ELM and Information Literacy: How Social Media Users Process False Information in Vietnam View All Issues Make a Submission Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License